Plan
At Awesomesauce, we believe that planning is key to developing a successful and fully integrated marketing strategy. From the research and benchmarking stages to weaving a story around your business, we work as an extension of your team to unravel what makes you tick and set out a strategy that truly speaks to your customers. Not sure who your customers are? Never fear, we’ll work a bit of Awesomesauce magic to brainstorm personas and establish the ultimate customer journey to suit your business and deliver the wow-factor you need.
Research & Benchmarking
Diving straight in without establishing where you’re starting from is never going to be a recipe for success. By putting in the legwork upfront, we guarantee our clients greater success. From competitor benchmarking to wider market research, we believe in going the extra mile from the word ‘go’.
Personas & Customer Journeys
Step 1: establish a super awesome, totally original product offer. Step 2: Work out who is going to buy your product and tailor everything you do to grab their attention. That’s where we come in. We’ll help you establish customer personas designed to ensure you’re talking the right talk and walking the right walk to guarantee sales.
Story Creation
Behind every successful business is a carefully crafted story. We’re talking about compelling content, woven throughout everything you do to explain the who, what, why and how of your business. What really makes you tick, and why should customers buy into you and your brand over your competitors?
Strategy
There’s no one-size-fits-all approach to marketing: we set a strategy tailored to you, your business and your long-term goals. We’re not afraid to challenge the status quo and think a bit differently to help you achieve your business’ ambitions.
Create
The main ingredient of Awesomesauce is creativity. We’re a team of big thinkers with a wealth of experience covering both digital and offline marketing assets. From a print flyer or brochure to a full brand overhaul encompassing values, logo, website, and everything in between, we put our everything into each project. As a fully integrated agency, we have the luxury of in-house expertise covering everything from web design and development to copywriting and graphic design. By working collaboratively, we push our creative thinking further, delivering stand-out results for our clients.
Branding
Getting your branding right is so much more than just having a good logo. If it’s the first thing a prospective customer sees of your business, does it showcase your values, engage with the relevant audiences, tell the right story? We’ll help you create a creative brand underpinned by clever strategic thinking to get you noticed by all the right people for all the right reasons.
Web Design and Development
First impressions count. Your website is your shop window and it’s got to work hard to help your business stand out from the crowd. Whether you’re looking to update an existing site or start from scratch, our team of talented creatives and developers will work to tailor the perfect solution for you.
UI / UX & User Testing
A website that looks good but is impossible to navigate is about as much use as a chocolate teapot. We build sites that are logical, responsive and intuitive, with the customer journey given centre stage at each phase of development.
E-Commerce
Online shopping is the order of the day. Customers want products that are simple to purchase through a site that’s secure, easy to use and just makes sense. A stand-out e-commerce site will keep them coming back time and time again.
Offline Creative
We’re not all about digital – there’s a whole world of print materials out there too! From business cards and flyers to catalogues and prospectuses, the creativity of our graphic designers knows no bounds. We deliver show-stopping creative content, designed to reflect your brand values and engage your audiences.
Translation Services
Expanding into international markets? Ensure your brand doesn’t get lost in translation with our multilingual services. With any language available, you won’t need to spend the next decade on Duo Lingo trying to reach fluent status. We’ll sort it for you.
Engage
You’ve got a killer brand, slick website and show stopping customer offer. You’re sussed, right? Wrong. Now you need to shout it from the rooftops. We take a multi-channel approach to customer engagement, maximising your opportunities to get in front of the right people and speak directly to your target audiences. We cut through the jargon to deliver a package bespoke to you covering everything from search, content or email marketing through to social media content creation and public relations. Our aim is to work seamlessly alongside your team to optimise success.
Search Marketing
SEO: is it science, a black art, or a bit of both? Whatever it is, it works. Our team will work to deliver ethical SEO that delivers long-term, tangible results by helping your target audiences to find you.
Social Media
Social media is full of brands all shouting as loud as they can to grab attention. Rather than adding to the noise, we’ll help you develop a strategy incorporating both organic and paid social and focusing on expertly crafted content to inspire, educate and entertain.
Public Relations
Everyone loves a perfectly told story full of intrigue and with an engaging plot. That’s essentially how PR works too – it’s all about storytelling. Whether that is through media relations, thought leadership or clever copywriting, PR is an essential element of raising brand awareness.
Content Marketing
In the digital world, content is king. We’re all about crafting dynamic, engaging and informative content based on research and insight to help you to keep your target audiences bought in. It supports SEO, builds on brand awareness and generates leads. What’s not to love?
Email Marketing
So. You’ve made it into their inbox. But how do you get them to open the email, or more importantly to buy your product? It goes beyond a catchy email header: we can help boost your open rates, deliver real value-add content to your audiences and engage with subscribers.
Let’s Talk
Awesomesauce Marketing Ltd.
Alexandra House, Church Passage
Banbury, Oxon, OX16 5JZ
Tel: 01295 983037
Email: hello@awesomesaucemarketing.co.uk
